Описание книги
More and more new advertising, political and media technologies are about the product. A book that any politician, journalist, PR specialist, or just a person who does not want to become a wordless victim of propaganda should know by heart. Ideas-dogmas and religion as a way of influencing the masses, the influence of propaganda on the mood of the crowd, ways of instilling any — even the most harmful and destructive — ideas into the masses — these are just a few of the brilliant and cynical insights of Gustave Le Bon.
FAQ